2022 ~ Present

Feel the Glow

Radiance on my skin, Confidence in my life.
You’ll always be glowing and beautiful with LANEIGE.

2019 ~ 2021

Luminous Beauty

A Healthy, Moisture-Filled Radiance With New Beauty
for 'The Young Premium Functional Skin Moisturizing Brand'

2014 ~ 2018

Sparkling Beauty

Serum Intense Lipstick, Two Tone Lip Bar and new Water Sleeping Mask demonstrated the latest trend of K-Beauty.
LANEIGE launched “Bottle for Good” campaign to support environmental protection in 2015.

2010 ~ 2013

Be Waterful

In 2012, New BB Cushion and Water-Beauty Centre revealed the revolution of makeup, leading the trend of K-Beauty.
Collagen Drink was first introduced to achieve healthy skin from inside out in 2013.

2007 ~ 2009

Make Up Stand

Song Hye Kyo was invited to be the spokesperson of LANEIGE with perfect skin and international image in 2008.
The sales of Water Sleeping Pack Plus were donated in May for Sichuan Earthquake Relief.

2002 ~ 2006

Beauty of Asia

In 2002, LANEIGE entered Hong Kong (China) and opened its first branch in Sogo Department Store.
As Moisturizing Leader, Water Bank Essence and Water Sleeping Pack were launched as hero products.

1994 ~ 2000

Everyday New Face

LANEIGE, the powerhouse of hydration, was founded in 1994 in Korea.
In 2000, LANEIGE became the top in sales volume in Korea, leading skincare and cosmetic brand of Korea for the New Millennium.